商务英语邮件 促销信写作实例(二)
??假定促销产品的具体阐明是要和促销信一同送至潜在客户手中的话,那促销信中就不必细心介绍产品的功用。此时,促销信的首要意图是致使潜在客户的快乐喜爱和收购愿望,因而要
??假定促销产品的具体阐明是要和促销信一同送至潜在客户手中的话,那促销信中就不必细心介绍产品的功用。此时,促销信的首要意图是致使潜在客户的快乐喜爱和收购愿望,因而要写得简略且有招引力。下面就是一封宣传产品物美价廉的促销信,请我们领会一下。
Dear Customer
More people are now saving their time and efforts by preparing meals the modern way - the microwave cooking way.
No longer do you need to wait hours for food to be prepared. Microwave cooking is quick, clean and inexpensive. What you need to do is just to press the switch, and then this new cooker will permit you to serve mouth-watering meals in no time at all.
Read the enclosed brochure and learn why more and more people are rushing for microwave ovens. During the month of July we are ready to offer you Golden Star microwave ovens at a 10% saving on the regular price.
Take a moment to fill in the enclosed order form and we are sure to deliver the goods you need promptly.
We hope to do business with you soon!
Truly yours
(改编自:《世界商务写作教程》,对外经济生意大学出书社 英语点津 Annabel 修改)